The Father Of Honda Motors: A Flashback To 1963

Soichiro Honda on one of his early motorbikes

That every organization has a culture rooted in its founder is both inevitable and endlessly fascinating. But some really stand out, few more than Honda Motors. PCH101 sent me this link to a 1963 profile of Soichiro Honda in the British newspaper The Guardian. In 1963, Honda was just about to really burst on the scene and revolutionize the motorcycle market in one of the most profound industrial transitions. And it also marks the first stirrings of Honda’s entering the automobile industry, as well as aviation (which obviously was deferred for almost fifty years). The early years of a successful new enterprise make for compelling stories, and this one is worth reading.