Vintage Truck of the Day: “Long-Nose” Chevrolet 90 Series

The “long-nose” or “Western Conventional” GMC and Chevrolet heavy duty (and upper-medium) trucks arrived in 1966 along with the more common short-nosed ones.

Unlike in the past, this was essentially a GMC HD truck with Chevy badges, as that brand expanded to be essentially a badge-engineered GMC in the medium-upper weight classes after  the two were consolidated in 1968, and did not share any panels with the pickups and lighter trucks. These long nosed versions were intended to compete against the rapidly growing popularity of the West Coast conventional trucks, as length limitations started to liberalize. They had room for the big 8V-71 DD, typically in 290 or 318 hp variants.