1971 Lincoln Continental “Ranchero” – Neoclassical Luxury Meets Utility

Image of a blue and white Lincoln Continental MarkIV pickup custom job, seen from the rear three quarter view.

Last week, I shared a custom 1980s Ford Ranger that had been fixed up with Lincoln Continental looks — sort of. With that one out of the way, I felt, why not see the counterpart? Admittedly, the luxury barge customized for utilitarian use is more common (flower cars, ambulances, etc.), but here’s one of the better-sorted ones I came across, a 1971 Lincoln Continental Ranchero. Oops, I meant to say, Farm and Ranch Special:

Yes, nice little badge in white and (faded) gold. But why not Continental Ranchero, Lincolnchero or Rantinental? Why not make good use of that Ford heritage? Oh yeah, Ford is down the ladder, and this is Lincoln we’re talking here.

Online gossip comments mention this was one of three custom jobs built for car shows. Hard, if not impossible, to track that down. What’s easier to gather is that it was for sale on eBay back in 2011, and that it had been part of a personal car collection until close to that date.

The Lincolnchero carried the Continental’s 460cid V8 with 365HP, C6 automatic, and “all the amenities that come standard with a luxury Lincoln.” Which it better should, if not, what would be the point?

And a brief moment of fame; here’s an all white version in a 1979 President Electronics CB ad. A bit hard to see, but at the bottom, a small caption that may bring light on the Ranchinental’s origins: “Car courtesy of Vrooder Custom Coach, Los Angeles, Calif.”

I still prefer the 1986 Lincoln Ranger Continental for the eccentricity of that effort, but if I must pick one of these Ranch And Farm Specials, I’ll have mine in blue and white.