Cohort Pic(k) Of The Day: 1970 Chevrolet El Camino SS – The Truck Sports Car Pays Another Visit

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A lot of El Caminos have appeared at CC, but not many in SS guise. Here is a 1970 one, captured by nifticus392 at the Cohort. This generation of El Camino arrived in 1968, and its sharp new styling lasted all the way to 1972. A hood power bulge distinguished the SS from the lesser models, and its performance package was pretty similar to the one found in the Super Sport Chevelle. For 1970, that meant the 396 engine (actually with 402 in.) offered from 350 hp to 375 hp.

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Styling for these started in late 1965 at the GM Tech Center in Warren, with George Camp serving as the main stylist. This was the first El Camino that didn’t share the B-pillar and quarter panels with the passenger cars. Thus, stylists had more leeway in creating a shape with a sportier and more unique feel. Period ads sold these as having ‘the look of a sports car and the toughness of a truck.’

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El Caminos were models that left me perplexed as a kid in Puerto Rico. And my impressions have changed little since. When it comes to El Camino, two thoughts run simultaneously in my head: “Why would anyone buy such a thing?” Followed two seconds later by: “I want one.”

And people liked what they saw with the ’68-’72 generation. They sold in higher numbers than any prior, with the ’72 topping at a then-record 57,000 units.

 

Further reading:

Curbside Classic: 1968 Chevrolet El Camino SS396 – Business Up Front…