All Those Glamorous Four-Door Hardtops – Hardtop Station Wagons Of The 1950s

Composite photo of a red and white 1957 Mercury Commuter hardtop wagon and a teal and white 1957 Oldsmobile 88 Fiesta hardtop wagon

In retrospect, however short-lived it turned out to be, one can safely assume that the arrival of the 4-door hardtop station wagon was inevitable. Both the station wagon and the hardtop were hugely successful automotive phenomena that had appeared around the same time: The first all-steel wagons debuted in the late ’40s and the hardtop in 1949. Putting the two together was just a matter of time.

Photo of a smiling blond woman behind the wheel of a white Buick wagon
1957 Buick Special Riviera Estate Wagon

Still, while an idea might be nifty and trendy, the real needs of the market may turn out to be very different. While four-door hardtops would remain in the American marketplace, the hardtop station wagon had a very brief run: from 1957 to 1964, more or less. But, while they lasted, these vehicles combined the glamorous image of the pillarless four-door hardtop with the utility of the wagon. If that speaks to you, this recap should check all your boxes.

Brochure excerpt showing an illustration of a green 1958 Oldsmobile hardtop wagon with a white roof
1958 Oldsmobile Dynamic Eighty-Eight Fiesta hardtop wagon

By the mid-’50s, the American station wagon market was a busy and varied one. In 1955 alone, automakers sold more than 750,000 wagons, ranging from basic sedan deliveries for commercial users to cheap two-door family wagons and fancy four-door 9-passenger wagons with simulated wood trim. As was the norm, there were various stages of trim. In some makes, wagons were part of the existing trim series, while other manufacturers had separate series for the wagons, with their own nameplates.

Station wagons were almost always more expensive than sedans, and hardtop wagons were even pricier. Since these models showed up in the second half of the 1950s, they offered lots of Jet Age motifs, two-tone and tri-tone color options, and of course chrome galore.

1956

The beginning of the hardtop wagon trend is somewhat elusive because there is still debate about whether the first example of the type, the 1956 Rambler Custom Hardtop Cross Country station wagon, was really built or not.

Up to this time, AMC and Nash had put great effort into positioning the Rambler as an “upscale” compact. The 1956 Rambler line was all-new, with a longer 108-inch wheelbase. There was a new 4-door hardtop sedan in the Custom trim series, a 4-door Country Club wagon, and allegedly a 4-door hardtop wagon.

Side view of a two-tone turquoise and white 1956 Nash Rambler Cross-Country four-door station wagon
1956 Nash Rambler Custom Cross Country wagon — not the elusive hardtop version

AMC issued promotional materials for the 4-door hardtop Cross Country, but actual production wagons are elusive. Standard Catalog of American Cars and J. Kelly Flory’s American Cars, 1946–1959 both claim that there were 402 hardtop Cross Country wagons built in 1956, but has anyone ever seen one outside of AMC press kits?

Brochure excerpt showing a studio photo of a green 1956 Rambler Cross-Country hardtop wagon with simulated woodgrain side trim

The flashy fake wood trim in the promo images, which extended all the way round to the back of the tailgate, was available on the pillared station wagon too. It doesn’t appear to have been very common, but there are a few survivors, whereas the hardtop wagon is a unicorn.

1957

Publicity photo showing a female model standing by a red over white two-tone 1957 Buick Century Estate Wagon
1957 Buick Century Caballero Estate Wagon

Back to easy-to-corroborate history: For 1957, GM introduced 4-door hardtop wagons to their upper-middle-class divisions. (Cadillac didn’t get one, but in those days, Cadillac was usually happy to leave utilitarian body styles to aftermarket coachbuilders.) Buick had offered 4-door station wagons for years, and they had been one of the first to offer a 4-door hardtop sedan in 1955, so a four-door pillarless wagon was a natural step.

Brochure excerpt showing an illustration of a pillared red 1957 Buick Special Estate Wagon

There were actually three Buick wagon models in 1957. The entry-level Series 40 Special line offered a pillared Special Estate Wagon and a pillarless Special Riviera Estate Wagon, while the Century series offered a fancier, more powerful Century Caballero Estate Wagon, available only as a hardtop.

Brochure excerpt showing a hardtop 1957 Buick Century Estate Wagon

Both had Buick’s 364-cid “Nailhead” V8, with 250 hp in the Special and 300 hp in the Century. Nearly all had Variable-Pitch Dynaflow.

Photo of a red over white two-tone 1957 Buick Century station wagon with wire wheels
1957 Buick Century Caballero Estate Wagon

At the time, some people really didn’t like the 1957 Buick styling, although it had all of the expected cues, including the brand’s distinctive portholes (now stretched out like water droplets blown by the wind) and sweepspear, which acted as a divider for the various two-tone paint options. Open wheel arches added a note of speed and performance, which was especially appropriate for the Century, which offered the division’s most powerful engine in its smallest body shell.

In later interviews, GM stylist Chuck Jordan said that Detroit was influenced not only by styling trends abroad, but also by the hot and custom scene. I think you can see that influence in the 1957 Buick, especially with aftermarket wire wheels.

Brochure except showing a cream-colored 1957 Oldsmobile Golden Rocket 88 Fiesta hardtop wagon

Curiously, Oldsmobile had offered station wagons through 1950, but dropped out of the market just as it was starting to heat up, only to return in 1957. Like Buick, Olds now offered three 4-door wagons: The base Golden Rocket 88 series offered pillared and pillarless Fiesta wagons, while the plusher Super 88 Fiesta was offered only in hardtop form. They shared their basic body shells with the Buick Special and Century Caballero wagons. All three Fiesta wagons used the 371-cid Olds V-8 in 277 hp four-barrel or 300 hp J-2 triple-carburetor tune.

Brochure excerpt showing the 1957 Oldsmobile Super 88 Fiesta hardtop wagon

Styling was the usual 1950s Olds motifs of jet-exhaust taillights and gaping jet intakes. Unlike Buick, Oldsmobile had a more conservative rear wheel treatment. Customizers and restorers often add rear skirts.

Front view of a Gold Mist and Victoria White 1957 Oldsmobile 88 Fiesta wagon
1957 Oldsmobile Super 88 Fiesta hardtop station wagon

At the back, the Oldsmobile Fiesta used two-part clamshell tailgates, just like their Buick cousins:

Open tailgate of a gold 1957 Oldsmobile Fiesta wagon
1957 Oldsmobile Super 88 Fiesta hardtop station wagon

Here’s a well-laden Fiesta wagon back in the day:

Photo of an older couple, a younger woman, and a dog posing in front of a 1957 Oldsmobile Fiesta wagon

Although Ford was a leader in the wagon field in the ’50s and ’60s, Ford Motor Company limited 4-door hardtop station wagons to Mercury, which was trying to move further upmarket for 1957. There were 4-door hardtop wagons in all three wagon series, Commuter, Voyager, and Colony Park.

Left side view of a white and red 1957 Mercury Commuter wagon
1957 Mercury Commuter hardtop station wagon

Priciest and niftiest of them all, in Dearborn fashion, was the Colony Park, which had a fake woodie treatment — “distinctly fashioned and casually elegant,” in the brochure’s words.

Photo of a red 1957 Mercury Colony Park wagon with simulated wood side trim
1957 Mercury Colony Park hardtop station wagon

Mercury styling was all-new for 1957, and was particularly outré even for the era. All three wagons lines were available with 6- or 9-passenger seating. Unlike Ford, Mercury offered only V8 power, with a choice of 312-cid or 368-cid engines and up to 290 hp.

Brochure excerpt illustrating the retractable rear window and loading platform tailgate of the 1957 Mercury station wagon

Mercury sneered at the clamshell tailgates of rival wagons, instead offering a retractable rear window (manual or power) and a “loading platform” tailgate that was level with the load floor.

Brochure excerpt showing the 1957 Rambler wagons, including a hardtop wagon

Back at American Motors, the Rambler line offered three Cross Country wagons: a pillared model in Super trim and pillared and hardtop wagons in the Custom series. Custom models were still offered with woodgrain trim, but it was less zany than in 1956. AMC boasted that the hardtop Cross Country was unique in the low-price field.

Brochure excerpt from a 1957 AMC "X-Ray" guide illustrating the "smart, distinctive 'town car' topline" of the Rambler wagons, as well as the hardtop wagon

While the pillared wagon could be had with a six or a V8, the hardtop Cross Country wagon was only available with the new 250-cid AMC V8. It was RARE: Standard Catalog of American Cars says 1957 hardtop wagon production totaled just 182. If you find a survivor, let us know. Who needs Maserati Ghibli exclusivity, when there’s Rambler exclusivity out there?

1958

Front view of a Glacier White and Midnight Blue 1958 Buick hardtop wagon
1958 Buick Century Caballero Estate Wagon

OK, there’s no way to get around it: 1958 was GM styling VP Harley Earl at his most jukeboxy extremes. “He thought the more chrome it had, the more expensive it looked,” Chuck Jordan said later. “Some of us didn’t agree with that, but Harley Earl was a tough guy. … He was a real dictator.” Jordan said Earl told the designers to add more chrome, assuring them he would take out anything he didn’t want. “Problem was, he never did!”

In any case, the 1958 cars were a GM peak in glitz, and Buick was the most bejeweled of the bunch, something that’s apparent in this 1958 Century Caballero. The grille alone has enough chrome for three ordinary cars.

Rear view of a Glacier White and Midnight Blue 1958 Buick hardtop wagon
1958 Buick Century Caballero Estate Wagon

Other than the styling, the 1958 Buick station wagon lineup was basically the same as, with pillared and pillarless hardtop wagons in the Special line and the pillarless Caballero in the Century series. Sales were way down, though; it was a recession year, and buyers were not in the mood for this much glitz. Production of the Special Riviera Estate Wagon was only 3,420 cars, while the Century Caballero totaled 4,456. A few did make it out into the wild, though. Here’s a vintage photo of some travelers enjoying a Buick hardtop wagon back in the day:

Old photo of a white over green 1958 Buick wagon with a matching travel trailer. There's a snowy mountain in the background.

Oldsmobile also kept the same lineup as in ’57, although the base Golden Rocket 88 was renamed Dynamic 88. Its styling was at least as extroverted as Buick’s, with almost as much chrome. There was also a new optional “New-Matic” air suspension, which was soon dropped due to poor reliability.

Front 3q view of a teal and green 1958 Oldsmobile hardtop wagon
1958 Oldsmobile Super 88 Fiesta hardtop station wagon

As a recent post by Aaron65 reminded us, Harley Earl wanted GM cars to be entertaining to look at all the way around, but Oldsmobile staffers said division general manager Jack Wolfram also loved brightwork and ornamentation. “In 1958, the year we had all those horizontal chrome bars on it, he thought it was great,” recalled engineer Dick Steele.

Rear 3q view of a teal and green 1958 Oldsmobile hardtop wagon
1958 Oldsmobile Super 88 Fiesta hardtop station wagon

Since I didn’t grow up around these, I probably find them more fascinating than others do. The one trouble I have is that little of them seems to convey the idea of motion to my eyes, a concept that ultimately is very appealing to me when it comes to cars. The designer Alex Tremulis thought the chrome bars on the rear fender of the ’58 Oldsmobile looked like a musical staff and would draw little musical notes on photos of them.

Left side view of a teal and green 1958 Oldsmobile hardtop wagon
1958 Oldsmobile Super 88 Fiesta hardtop station wagon

Oldsmobile didn’t do as badly during the recession as Buick, but their hardtop wagons didn’t sell any better than Buick’s did: 3,323 88 Fiesta hardtops and 5,175 Super 88 Fiesta wagons for 1958.

Mercury got a mild facelift for 1958, which seemed relatively clean and tasteful compared to some other ’58 models. The 4-door hardtop wagons returned in all three wagon series.

Front view of a white 1958 Mercury Commuter wagon
1958 Mercury Commuter hardtop wagon
Rear view of a white 1958 Mercury Commuter wagon
1958 Mercury Commuter hardtop wagon

There were now three V8 engine choices, in 312-, 383-, and 430-cid displacements. Sales were better than Oldsmobile or Buick, but still totaled fewer than 20,000 wagons.

1958 Rambler 06

There was a lot of news at American Motors that year, with Rambler expanding into three distinct model lines. The 4-door Hardtop Country Club wagon was now exclusive to the Ambassador, which had a stretched front end and a 117-inch wheelbase. Styling had also gone more mainstream, though I wouldn’t call it a knockout — Rambler is as Rambler does.

Right front 3q view of a pink and white 1958 Rambler station wagon
1958 Rambler Ambassador Custom Hardtop Cross Country station wagon

Although a good percentage of Rambler sales were wagons, the expensive Ambassador Custom Hardtop Country Club was still very rare: Only 294 units were built in 1954. Against all odds, a few of these wagons still exist.

1959

With slow sales, Buick and Oldsmobile let their hardtop station wagons expire after 1958, and GM left that segment in the rear-view mirror. This left Mercury and AMC the only makes still offering 4-door hardtop wagons.

Right front 3q view of a black 1959 Mercury Colony Park station wagon with simulated wood side paneling
1959 Mercury Colony Park 9-passenger hardtop station wagon

The Mercury Commuter, Voyager, and Colony Park wagons returned with the minor styling updates most Dearborn products got for 1959. As before, the most upscale version was the Colony Park, with its faux-wood trim.

Left side view of a black 1959 Mercury Colony Park station wagon with simulated wood side paneling
1959 Mercury Colony Park 9-passenger hardtop station wagon

One confusing point about these ’59 Mercury wagons is that all were listed as 6-passenger models, but the third-row seat was still available as a $90.70 option for those who wanted 9-passenger capacity.

Brochure excerpt illustrating the 1959 Mercury Country Cruisers

AMC also brought back the Ambassador Custom Hardtop Cross Country wagon, closing this survey where we started.

Brochure excerpt showing an illustration of the 1959 Rambler Ambassador Cross Country hardtop wagon

You may find the posh equine location in this brochure illustration a bit hard to swallow for a Rambler, but the hardtop Cross Country was truly exclusive: Only 578 were built for 1959. (And yes, the illustration does make the Ambassador’s dowdy proportions sleeker than they were in real life, but that was common brochure practice at the time.)

Roof rack of a black 1959 Mercury Colony Park wagon
1959 Mercury Colony Park 9-passenger hardtop wagon

If you enjoy your wagons in 4-door hardtop form, don’t despair about the dwindling choices of in 1959 — some newcomers were just around the corner for 1960. But that’s a story for a future chapter in this saga.

Interior of a 1959 Mercury Colony Park wagon with red interior
1959 Mercury Colony Park 9-passenger hardtop wagon

In the meantime, I’ll ponder my pick from this lot. I’m inclined to the 1957 Century Estate Wagon and, of all things … the 1959 Colony Park. I’m generally not much of a Mercury man, but that wood appliqué, against Tuxedo Black and red interior, does catch my interest.

Related Reading

All Those Glamorous Four-Door Hardtops, Part 1: The 1950s (by Paul N)

All Those Glamorous Four-Door Hardtops, Part 2: 1960–1964 (by Paul N)

All Those Glamorous Four-Door Hardtops, Part 3: 1965-1969 – Now Available In Sizes S, M, L & XL (by Paul N)

All Those Glamorous Four-Door Hardtops, Appendix: How Common Were Four-Door Hardtops? (by Aaron Severson)

Pillarless Under the Rising Sun: Japan’s Four-Door Hardtops (at Ate Up With Motor)