Brochure Outtake: Yes, You Really Could’ve Gotten A True Baby Blue Continental


The 1979 Lincoln Continental and the Continental Mark V were the last of the true, uncompromising land yachts. If you wanted one, this was it! When I first saw this picture of the ’79 Continental sedan in the factory brochure, however, my first thought was the classic Billy Joel song, despite the fact that the original color was called Wedgewood Blue.

I rather like this one, with full vinyl roof and no opera window. Pretty uncommon, as most of these were loaded with the Town Car package, coach roof, opera lamps, and turbine or chrome forged wheels! But there’s something about the standard models, with a bit less gingerbread too!