Cohort Outtake: Brazilian Ford F-75 Pickup – Yes, It Started Out As a Willys

You recognize that cab, no doubt. It’s from the Willys pickup, like this one here. But look closely at the tailgate, and you’ll see the letters F O R D spelled out proudly. And the front fenders and bed are nothing like the US Willys of yore. This is a Brazilian Ford F-75, shot and posted by Alberto Simon.

The Willys station wagon started its second life in Brazil in the 1950s as the Rural, and the pickup, named F-75, came along in about 1961. The new front end styling dates to about 1960 or so. The Rural and F-75 were powered by versions of the F161 Hurricane engine, an F-head evolution of the small Willys flathead six (161 C.I). In Brazil, in addition to the original 2600 (161), with two one-barrel carbs and 130 hp, there was later also a 3000 (3 liter) version with a longer stroke and two-barrel carb making 140 hp and 161 lb.ft. of torque.

Ford took over Kaiser’s Brazilian operations in 1967. In 1975, Ford dropped the old Willys sixes and switched its engines to Ford’s modern SOHC 2.3 L four. The Rural and F-75 were kept in production until about 1983.