Rare CC For Sale in Brazil: 1950 Barbada Studebaker Suburban – Bearded or Bargain? Factory or Custom Body? Studebaker or Chevrolet?

CC reader Murilo sent me a link to an ad for a rather unusual vehicle. It’s called a “Barbada Studebaker Surburban”. Let’s take it from the top: On line translators suggest that “barbada” is most often used in relation to facial hair, but one of them also used it in the context of “a bargain”. I’m going to guess that’s the one that applies here. Its asking price equals 4,450 USD, so for a “Raro Modelo”, that may be a bargain. Or is it bearded?

Murilo sent me this with the question as to whether this body came from the factory. My answer is almost certainly not, as Studebaker never offered a Suburban style body, or even a panel van. So this was undoubtedly coach-built, but that was hardly uncommon back then. Lots of special-purpose vehicles were built by a variety of coach-builders, and this looks like one of them. And it’s a bit hard to tell, but it rather looks like there’s a rear door on this one.

The better question is whether this body was built in the US or Brazil. I have no clue, but I wouldn’t be surprised if it was built in Brazil. Brazil and Argentina have a long history of building pickup-based utility vehicles, as they were much better suited to the difficult conditions outside of the few big cities. Needless to say, if any of you have any further insights, please speak up.

In the lower part of the ad, the Marca (brand) is identified as “Chevrolet”. Well, that’s obviously not right. And it keeps being referred to as “bearded”. Or not.

Any way you look at it, it certainly is a “Raro Modelo”. Quite possibly the only one left in the world. Now who wants to adopt and resurrect the only bearded Chevrolet Studebaker Suburban?