Cohort Classic: Nissan Skyline/Datsun 240K – “Like A Love; Like A Wind” – The Car That The “Ken & Mary” TV Ads Made Famous (With Video)

Nissan Skyline 240K side

(Update: turns out this car was misidentified; it’s actually a C210 Skyline, the model that succeeded the “Kenmari” C110 Skyline)

Japanese cars from the 1970s have a huge cult following, thanks to their, um, unique styling, as well as nostalgia for simpler times. Back then, the industry exploded with heady optimism and upscale, performance-oriented cars like the Skyline were readily available to the motoring public. In addition, there was one more significant factor in play: TV ads. Vintage Japanese domestic market (JDM) TV spots have attracted a huge cult following, but one in particular arouses deep personal nostalgia within me. During the late ’70s to mid-’80s I worked at KSCI, a multi-ethnic UHF station in Los Angeles, where I became familiar with Japanese-language programming. So when mcc.pj posted this Skyline/Datsun 240K at the Cohort with a reference to the famous “Ken & Mary” ad campaign, my memories were instantly triggered. Let’s take a look at the car that Ken & Mary (“Kenmari”) made famous, and how they did so.

Nissan Skyline 240K fq

I’ll let mcc.pj provide his own commentary on the car itself: Hood pins, stripes, and fender-mounted mirrors lend both American and Japanese flavours. The 240K was a strong seller in Australia in its day. It had six-cylinder grunt and sporting, if none too sophisticated, chassis dynamics.

Nissan Skyline 240K rq

This one comes with the requisite period-Aussie rear window slats. The triangular lateral flare on the rear door and quarter panel was a valiant if not subtle attempt to sleeken the slab-like expanse of the rear fender.

Nissan Skyline 240k rear

Gotta love those ‘Vette taillights.The swoopy fastback coupe version (as shown in the TV ads) of the C110 was always the best-looking generation of Skyline to my eyes. That body style boasted an up-engined GT-R model, which was the last of its kind until the 1989 R32 revived the GTR name.

So here’s the collection of “Ken & Mary” TV ads, which actually did boost sales of this generation Skyline (called Datsun K240 outside of Japan, but not imported to the US) significantly. Not hard to see why, eh?