Cohort Sighting: Zimmer Quicksilver – The Fiero Brougham


(first posted 10/2/2014)    I’ve been wondering when one of these would show up at the Cohort, and thanks to LeSabretoothTiger, it finally has. And now that it’s here, I’m a bit unsure as to what to say about it. All I can come up with is: Why? 


I wouldn’t find myself at a loss for words if the more common Zimmer Golden Spirit was on our verbal spit; it would get a well-done roasting, you can be assured. The Golden Spirit was the ultimate evolution of the “neo-classic/period” mobile that started with Brooks Stevens Excalibur way back in 1963 or so. That car started out a reasonably-appropriate “take” on the 1920s Mercedes SSKL. And eventually devolved into a hideous contraption built in long-wheelbase stretch-limo versions.

The Golden Spirit took the same approach as some others: take a common car (Mercury Cougar; Mustang after the Cougar went away), splice in a huge front wheelbase extension, and slather on every possible Liberace-approved bauble that was to somehow evoke the classic era. Retch…


But the Quicksilver was something quite different: a mid-engine Fiero-based Broughamized luxury coupe. Why?

Beats me. As much (or more) than the day I first saw pictures of it in 1984. Obviously, it’s not as tacky and gauche as the Golden Spirit, but then almost nothing was. It looks like an E-Body Riviera that got left out in the sun too long, with a Continental-esque grille, natch.

Zimmer -Quicksilver-1986-06ISD312114943C

The rear end is a mish-mash of other previous cars, including a rounded version of the “boat-tail” Grand Prix, as well as a few others. Given that the first ones are credited with being 1984’s, that would mean Iron Duke power; nothing quicksilvery about that, except for the Zimmer marketing department.

Well, maybe some of you are fans of this sort of thing; I won’t hold it against you. But where were you in 1988, when Zimmer went bankrupt?

Over 1500 Golden Spirits were built, but I can’t find ready stats on Quicksilver production. I’m guessing it was uncharacteristically modest. The Fiero was the ultimate chameleon, being kitted into all sorts of pseud-exotica. But this is the only attempt I’m aware of turning it into a Brougham. Why?



CC: 1984 Pontiac Fiero: GM’s Deadly Sin #19 – Give Us Five Years To Get It Almost Right And Then We’ll Kill It