Aaron Severson (Ate Up With Motor) Joins Curbside Classic As Senior Editor

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– Posted on November 22, 2024

I am very pleased to announce that Aaron Severson — known as Ate Up With Motor from the name of his website, — is joining Curbside Classic as Senior Editor. I consider Aaron the best all-round automotive historian of our time, as most of the great print-age historians from that earlier era are mostly gone, retired or churning out predictable coffee-table books. Aaron’s ability to dive deep into subjects that capture his wide-ranging interest can be breathtaking; he is a veritable font of information, facts, statistics, references and anecdotes and has an exceptional ability to synthesize them into cogent perspectives and conclusions.

Aaron has been a good friend to CC and myself personally, providing insightful comments and behind the scenes support and conversations. Now he will also be contributing content to help further CC’s mission to be the best and biggest general interest automotive history site.

Aaron will still continue his ultra-deep dives at Ate Up With Motor, which can take months of research. The content that he will be generating here will be shorter and medium-length pieces of all sorts from his vast knowledge and library, and will be seen here a number of time per week. We are a fast paced blog, and CC will be an opportunity for Aaron to share the many other aspects of his interests and research.

I have long treasured Aaron’s remarkable abilities and his supportive interactions with CC, so it makes me very happy to be able to have him join CC in this way. Frankly, my own creative energy forces are ebbing some, so this is a great opportunity to keep CC fresh and moving forward.

I also want to thank Rich Baron, CC’s Executive Editor, whose Vintage Snapshot series has become a staple on Google’s Discover feed, thus generating exceptional stats and resultant revenue to make this expansion of our staff financially possible. And of course for his other contributions in helping to keep the site humming along. We have already surpassed last year’s all-time record for readership.

And while I’m in the spirit of being thankful, I want to extend my sincere gratitude to our many Contributors who generate such a wide range of content. A special shout out to Tatra87, whose indefatigable curbsiding in Tokyo (and other exotic locales) has resulted in 877 posts so far, a record for contributors.

And of course also a huge thank you to our readers, especially the loyal ones who come here every day (or two or three) and those of you who have signed up for our ad-free membership. You’re the ones that keep us all going, with your readership and comments and other support. Thanksgiving has come early this year.